Tag Archives: franchisor

New Franchise Business

Benefits That Franchise Business Model Offer In Competitive Indian Marketplace

McDonald's, KFC, Barista or Cafe Coffee Day…what are they? For that matter, in India, they largely look the same; yet beneath the layer of similarity resides different organizations that own these brands and operate through their outlet, that is, franchise. The term ‘franchising’ defines the business relationship where owner of the brand (franchisor) permits a franchisee to use its brand Read more...